TAT joins hand with Baidu to attract quality tourists from China

first_img THAI Airways Internationalbook your flights to Thailand hereSource = Tourism Authority of Thailand TAT joins hand with Baidu to attract quality tourists from ChinaTAT joins hand with Baidu to attract quality tourists from ChinaMr. Yuthasak Supasorn, the Governor of the Tourism Authority of Thailand (TAT), and Mr. Hu Yong, the General Manager of the Global Business Unit of Baidu, a leading search engine company headquartered in Beijing, China, mutually signed the Memorandum of Understanding on Tourism Cooperation between TAT and Baidu in TAT Head Office, to boost and elevate the number of quality tourists from China and improve tourism earnings in 2016 to 509,135 Million Baht, a 35.4 percent increase from the previous year.The signing of this Memorandum of Understanding paves the way for a closer mutual cooperation to develop strategies and enhance communication channels online to promote tourism to the people of China. TAT and Baidu will publish tourism products and services information for tourists to seamlessly plan their trips, encompassing both the popular tourism destinations and the newer unseen ones which help development in secondary cities and towns.Mr. Yuthasak Supasorn, TAT Governor said, “TAT aims to restructure the market by expanding to high-end tourists from various cities of China like Shanghai, Beijing, Guangzhou, Shenzhen, Chongqing and Chengdu. This cooperation will allow TAT to reach this target group directly and rapidly. Through this effort with Baidu, Chinese tourists will have a wealth of information even before their departure and can always find more information upon their arrival in Thailand.”Mr. Hu Yong, General Manager of the Global Business Unit of Baidu said that Baidu is honored that TAT recognises the importance of the Chinese tourist market and selects Baidu as a strategic partner. This signing aims to stimulate tourism in Thailand even further and also support systematic, accurate and quality information for the Chinese tourists and this elevates the relationship of our two countries to the next level.Baidu is ready to support and share relevant information which is beneficial to Thailand such as the trends of Chinese tourists. This will help the efforts to adapt and innovate tourism strategies in the future.Baidu is also unveiling their new Baidu Map, a modern mapping service technology that will assist Chinese tourists to experience travel abroad especially to Thailand. Location of tourist attractions, restaurants, products and services in Thailand are now easily accessible via Baidu Map. Currently, there are more than 500 million Baidu Map users. Baidu Map is another channel that Thai businesses can optimize to reach a wider Chinese audience.Baidu is a leading service provider of Chinese search engine as well as a developer of various applications aiming to provide the best channel to online searchers and also provides an array of platforms for businesses in various fields. From statistics, there are estimately ten billion searches per day. Baidu’s shares are listed in NASDAQ stock market in United States of America under the symbol “BIDU” since 2005. Tourism Authority of Thailandlast_img

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