Arrivals match departures in Australia

first_imgAustralians adjusting to the strength of the dollar. For the first time in over a decade, international tourist arrivals to Australia are growing at the same annual rate as the number of overseas trips being taken by Australians.The Australian Bureau of Statistics (ABS) announced a 4.9 percent rise for both international arrivals and overseas Australian departures for the 12 months ending February 2013.“The moderation in growth of outbound travel by Australians is a further indication that Australians have adjusted to the strong Australian dollar as the new normal,” The Tourism & Transport Forum (TTF) acting chief executive Trent Zimmerman said.“We hope that this will translate into a continuation of the recovery in domestic tourism, which accounts for around 70 percent of expenditure in Australia’s visitor economy.”Australia’s relationship with Asia Pacific (APAC) countries continues to be strengthened, with ABS statistics revealing increased visitation from countries such as China and Singapore.Chinese visitors accounted for almost one in five of all international visitors to Australia in February 2013.“With the recently announced expansion of Qantas codeshare to provide increased weekly connections to China we can clearly see the strong demand is showing no signs of waning,” Australian Tourism Export Council (ATEC) chairman John King said.Australia will also run a G’Day China advertising campaign, similar to that run in the United States since 2004.“ATEC is strongly supporting the industry to successfully engage with the opportunities offered by China, providing the most comprehensive China Ready training program available to the industry,” Mr King said.Although arrivals from the United Kingdom remained soft, there were signs of improvements out of Europe. “We now have a significant opportunity to broaden our market base – securing and strengthening our traditional markets while building a vast market base out of China for years to come,” Mr King said.Source = e-Travel Blackboard: P.T.last_img

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